Boreas Kids Camp Club
BRANDING / LOGO DESIGN / SOCIAL MEDIA MANAGEMENT
Camping Logo Design / Social Media Content Creation / Camping Social Media Management
Camping Logo Design
Social Media Content Creation
Camping Social Media Management
Boreas Kids Camp Club is a children’s campsite in Wales, which offers experiences of adventure and creative exploration in nature, specially designed for children. From activities such as climbing and kayaking, to theatre, painting and cooking over a fire, every day at camp is full of new images and unforgettable moments.
The Collaboration
Our mission was to convey this sense of play, joy and natural connection through a complete visual identity and a consistent content strategy for social media. The logo design was based on shapes and lines inspired by nature and the world of children. The tent with the two “leaves” in a stylized form functions as a symbol of the camp, while the playful font with rounded edges reinforces the friendly character of the brand.
We also designed a collection of stickers that include icons such as lanterns, tents, forest animals and fires, which reinforce the identity as their use in banners and stories is particularly pleasant and also makes the brand even more interactive for children.
The social media strategy included the creation of thematic sections, photography, descriptive captions and hashtag suggestions. The posts combine spontaneous images of children with clever quotes and branding elements, creating a warm, authentic and professional profile.
