Nursery logo and corporate identity design / Graphic design

Logo and Corporate identity design for nursery
Creation and design of graphic design

Nursery logo and corporate identity design.

The school is located on a green area of 5 acres, next to the dam of Thermi . A beautiful garden with a playground, play area with sand, vegetable garden, greenhouse, tree house, farm with animals , and plenty of space for free play.

Philosophy of the Lemon Garden is the free – organized game, experiential – exploratory game , etc. Environmental education and the development of ecological awareness are thematic units of their program. Students must learn, love and protect their environment. There is the occupation with the Vegetable Garden and the farm , acquaintance with the agricultural works, playing with the soil.

The cooperation

Based on this philosophy, the owner asked us to create a logo that would capture all of the above. For the concept we focused on two child figures sitting on the ground and bent over the fence , who seem to be trying to explore and get to know nature better. The curves under the fence represent the hills that the soil forms on the ground. At the same time, it could be reminiscent of an open book of nature that children read. We enclosed all the elements in a lemon shape.

The font is round and friendly while the colors chosen are the sweet yellow of lemon and pure brown to connect it with nature and the earthly environment.

The design of the logo and corporate identity of the nursery communicates with the concept of love for nature and respect for the environment through children’s play. In terms of design, the elements we chose on the surfaces seem to have come from a children’s painting. We achieved this by using a brush, crayons and a marker. Thus, they emphasize even more the childhood and the environment of the space.

The design of the school bus stickers, based on the aesthetics of the brand, was one of the most creative and enjoyable themes of the project. It was special for us and a great challenge to be able to capture on the surfaces of a bus the childhood and the happy mood of the school.