PAPAGIANNIS OLIVE OIL
It is a small local family business in Messinia, which wanted to give its own identity and its own design to its production.
Our design approach to the logo was from the beginning to definitely depict a symbol reminiscent of the olive tree. Our inspiration for this was, of course, the representation of its leaf, which seems to hang from the original letter of the name of the producer, which was also designed in such a way as to resemble half of a tree.
The concept for the design of the package was adapted to a 5lt oil can and a 750ml bottle. The illustration in the vintage background with the black and white photo of the olive tree refers to an old era where it meets elements of modern and good design. The logo itself binds on the model and attracts the product by attracting intense attention. The color of the brand is light light green like olive. With the same logic, we completed the design of the business card as well as the envelope. It is worth noting that the printing of the business card was done at 700gr. paper thickness that makes the card more robust and gives it a uniqueness.
Believing and supporting that every business small or large must have its own identity that will represent and highlight it, we designed a brand and a package with absolute professionalism and seriousness.
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